About
Transforming Your Marketing Strategy One Step at a Time
Let me guess: you feel lost, overwhelmed, and in a never-ending cycle?
You're torn between offering value and actually marketing your services. You want a marketing strategy that's more than just a shot in the dark. One that actually feels good, gives direction and is achievable. You're not alone, and it doesn't have to be this way.
Why I Do What I Do
My mission is to guide you through the maze that is marketing, making it feel less like a chore and more like a story you're excited to tell.
I live for those "aha" moments when my clients go from feeling stuck to confidently showing up online, authentically and vibrantly.
What sets me apart?
I don't believe in a one-size-fits-all approach. No two of us are a cut & paste of another, and neither are the businesses we've created. I believe in bespoke strategies that align with your unique business needs and personal values.
Whether it's clearing the overwhelm, creating a meaningful content strategy, or getting you started on your marketing journey - or all of the above - I'm here to help you make it happen.
How I help you…
Clear Overwhelm
Marketing can be a whirlwind of platforms, trends, and content. I help you focus on what truly matters, guiding you toward the most impactful strategies for your business.
Proposition Clarity
I help you carve out your unique position in the industry, crafting powerful language that communicates your brand's mission and value.
Create a Strategy
I offer a simplified, easy-to-follow bespoke roadmap (aka, plan of action) that helps you understand what you need to focus on, so you can shift from uncertainty to clarity.
Getting ‘Out There’
Accountability is key. I'm here to help you find your rhythm, encouraging you to be consistent until it feels intuitive - rather than feeling time-consuming or difficult.
Marketing Know-How
Think of me as your personal marketing mentor, showing you the ropes in real-time, not just in theory. From how to create content to designing emails that capture attention.
Connect with Impact
Through all of this, we aim for more than just visibility. We aim for an engaged audience of loyal customers, boosting your bottom line.
The Story So Far
I founded Human Edge Marketing in 2020, after over a decade of agency life where I led digital marketing strategies for a range of well-known brands.
While the fast-paced agency world taught me a lot, it also made me realise there was a more authentic way to approach marketing—one that really considers the audience and doesn't cut corners.
That's when I decided to create a space where businesses could find not just strategies, but also the understanding and the human connection that makes marketing truly effective.
Ready?
Tired of marketing guesswork? Let's turn that around. Book a consultancy call and let's get your strategy on track